A slogan we can… [yawn]… believe in

Not to be outdone by Barack Obama, our man is taking off the gloves and dangling his OWN preposition. John McCain has a new campaign motto which is based on his opponent’s famous “change” mantra:

From AP:

Republican John McCain has transformed rival Barack Obama’s slogan of “Change We Can Believe In” into his own line, “A Leader We Can Believe In.”

McCain’s campaign this week posted the personalized motto on its Web site, http://www.johnmccain.com. The white, bold words are posted on a blue background above red and white stripes — a pattern similar to Obama’s campaign logo.

“The choice is between the right change and the wrong change; between going forward and going backward,” follows Sen. McCain’s new slogan.

Sigh. Writers? Writers?

Sorry to say, but this sorta reminds me of Bob Dole’s lackluster attempt to counter Bill Clinton’s “Bridge to the Future” campaign back in ’96. He tried to refer to it as a “toll bridge” but… didn’t quite catch on.

I’m trying so hard to get on board, John… I really am.


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